Email Marketing Mastery Course 2020

Course Design

This course will be splitter into 10 Lectures (10-15) minutes each.

Lecture 1: Introduction To Email Marketing:

  • Course Intro
  • Important Points before you start
  • What is Email Marketing?
  • Types of Email Marketers.
  • Why Email Marketing?
  • The Email Marketing system overview.


Lecture 2: Email Marketing Systems

  • Email marketing system overview
  • What is SMTP?
  • Email Marketing system options
  • What is the best option for you?


Lecture 3: MailChimp Crash Course

  • What is Mailchimp?
  • Create a Mailchimp Account
  • Mailchimp email lists (audience)
  • Import our subscriber/Contact into Mailchimp
  • Import using a text tab-delimited file
  • Import from CSV
  • Import by pasting manually
  • Run a Sample campaign
  • Add a Mailchimp signup form to website


Lecture 4: Custom Email Marketing System

  • Email Marketing Custom System Setup Explained
  • Managing Email Lists and Subscribers in Mailwizz
  • Setup an Email Marketing campaign.
  • Add subscribe optin box to a website with Mailwizz


Lecture 5: Lead Magnets

  • What is a lead magnet?
  • First Approach Popup form.
  • Second Approach Popup form.
  • Third Approach landing page.
  • Using Free Alternatives
  • Important Point about Lead Magnets.


Lecture 6: Creating the Best Optin Forms

  • Optin-forms example with best practices
  • Create the Best optin-forms (WordPress-Mailwizz with Master Popup)
  • Create Mailchimp Signup Form link


Lecture 7: Email Marketing Automation

  • What are Autoresponders?
  • Welcome message scenario
  • Split Emails Lists and Get High Active users
  • Email sequence
  • After an action campaign
  • Mailwizz and Mailchimp in action


Lecture 8: Subject Lines

How to write the best subject lines by following the ABC Rule.


Lecture 9: Write a perfect Email

How to write the perfect email that converts.


Lecture 10: Spam Factors

I will Explain and Show You everything you have to know to make sure your emails land in the inbox and not spam


Good Luck!